Lots of things in our society have been developed with men as a benchmark. The crash test dummy, voice recognition and health apps are all examples of developments that have sometimes forgotten to take a woman’s perspective into account. But what other examples are there? And how would the products around us look if they were developed by women?
Semcon has put together an all-women team of product developers to add perspective to technology that lacks it today. Over the course of several weeks in spring 2018, we will be compiling suggestions for products that could work better for women. Then our team will choose one of the products and explore how a more inclusive alternative might look. The result will be launched later this autumn.